A survey by GlobeScan found that 81% of global consumers feel strongly that companies should help improve the environment.
In a survey by IBM, 77% of consumers say it's important for the brands they buy to be sustainable and environmentally responsible.
A survey by Accenture found that 62% of consumers globally want companies to take a stand on the social, cultural, environmental and political issues
Social Media Advertising
We create and manage paid social media ad campaigns to drive website traffic, conversions, and leads, helping you to achieve your pre-agreed goals.
Social Media Management
We'll handle the day-to-day operations of your social media accounts, including content creation, community management, and performance tracking.
Content Creation
We pride ourselves on creating high-quality, engaging, and shareable content for social media platforms, whether that be infographics, video, blog posts + much more.
Influencer Marketing
We'll identify and engage with relevant influencers to help promote your brand or product, making sure you are in front of the right eyes.
SEO & PPC
We'll manage & monitoring your website SEO and PPC, keeping your CPA's down through effective, targeted strategies to optimise your digital presence and funnel customers in the right direction.
Website Build
We also offer bespoke website build and management, helping you show off your business whilst keeping your online presence aligned.
Social Media Analytics
We'll monitor and analyse your social media metrics to track performance, identify trends, and make data-driven decisions, keeping you updated throughout.
Strategy & Development
We work with our clients to define their social media objectives, target audience, and tactics for achieving their goals.
Social Media Audits
We'll conduct a thorough analysis of your brand's social media presence to identify areas of improvement and opportunities for growth.
As a business, being sustainable in your social media work can help you align with your ESG goals and demonstrate your commitment to sustainability to your stakeholders. Here are some steps we can help you take to be more sustainable in your social media work:
We can help you set measurable goals for reducing the carbon footprint of your social media work, such as reducing energy usage or increasing the use of eco-friendly practices in content creation. These goals can be aligned with your broader ESG goals and help demonstrate your commitment to sustainability.
We'll recommend energy-efficient equipment, such as camera equipment, laptops, and mobile phones with low energy consumption, or consider investing in refurbished equipment that has been restored and repurposed. This will help reduce the carbon footprint of your social media work and align with your environmental goals.
We'll work with (or recommend to you) suppliers, such as graphic designers or content creators, who prioritise sustainability and use eco-friendly practices in their work. This can help align your social output with your ESG goals around responsible sourcing.
We'll encourage your teams to adopt eco-friendly practices in their work, such as reducing energy usage, optimising images and videos for web use, and promoting sustainability to your audience. This will help your marketing team contribute towards your businesses ESG goals around social responsibility and environmental stewardship.
We can measure and report (or support you to do so) on your sustainability performance in your social media work, including metrics such as energy consumption, carbon emissions, and the use of eco-friendly practices. This can help demonstrate your commitment to sustainability to stakeholders and align with your ESG goals around transparency and accountability.
By taking these steps, you can be more sustainable in your social media work and align it with your broader ESG goals. This can help you demonstrate your commitment to sustainability to stakeholders and contribute to a more sustainable future.
- Bob Brown
The Green Social Company.
Little Venice, London.
hello@TheGreenSocialCompany.com
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